Hi Jay,

Your quoted bid prices may be due to a number of factors, but lets look at what the other options are

Again, if we look at the market, Acai is in the diet/ weight loss market, if a searcher is using that term in his/ her search, they are most likely further down the search continuum, or buying cycle.

buying cycle is

• Awareness
• Interest
• Consideration
• Purchase
• Retention
• Advocacy

If someone has put say “acai berry weight loss” in as a search, they are likely to be a more likely sale, than acai berry. The acai berry searcher is most likely wanting more information about it first before making a buying decision.

Due to the amount of marketers on these terms though, this is why I say Choose A Market. Research other diet and weight loss related keywords,, and you will find cheaper keywords than $8 and $9. The example I gave in the original post about Acai Burn for Men would apply though, my advice would be to build a list in the diet/ weight loss market. If the clicks in that market seem too expensive in terms of what you have to work with, then find a market where clicks cost less.

Hope this helps

Dave